Set up Facebook Pixel for your website
Facebook Pixel is a piece of code provided by Facebook, which you will install on your website. It acts like a small camera, tracking all user actions when they visit your site. This allows Facebook to collect data about users and helps you:
- Create custom audiences: Based on the collected data, you can create groups of customers who exhibit specific behaviors on your website (e.g., people who added products to their cart but didn’t complete the purchase, or those who watched a specific video…).
- Measure ad performance: Pixel helps you track whether your ads are truly effective, showing you what actions users took after seeing your ad.
- Optimize ads: Based on the analysis data, you can adjust your ad campaigns to improve performance, such as changing images, ad content, or targeting more suitable customer audiences.
Follow this article to learn how to set up Facebook Pixel for your website.
Step-by-step guide:
Step 1: You can refer to the article from Facebook to learn how to install Facebook Pixel on your website: https://vi-vn.facebook.com/business/help/952192354843755?id=1205376682832142.
Step 2: Copy the property code from your Facebook Pixel account.
Step 3: Log in to the GoSELL Admin Page: https://admin.gosell.biz/.
Step 4: Click on Online Store, then select Reference.
Step 5: In the Configuration page, scroll down and paste the code into the Facebook Pixel field as shown.
Step 6: Click the Save button to complete the setup.
These are the steps to set up Facebook Pixel for your website. If you encounter any issues or have any questions, please contact the GoSELL Customer Support team by email at [email protected].